How having the wrong level of zoom can distort design feedback

I notice that many people (myself included) tend to create, observe, present, and critique designs in a zoomed out state. This can be the case when looking at work-in-progress designs in an application like Sketch or Figma — or even when looking at a mock-up…

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Sr Product Designer @ Hubspot. Previously Cigna. I write about UX, agile, & product design. linkedin.com/in/seandexter1/

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Sean Dexter

Sean Dexter

Sr Product Designer @ Hubspot. Previously Cigna. I write about UX, agile, & product design. linkedin.com/in/seandexter1/

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